TRACY, A FORMER MEMBER OF BINANCE, JOINS BITWELL TO LEAD BRANDING

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According to Twitter, on December 17, 2020, Singapore time, BitWell, an international crypto derivatives service platform, announced that Tracy, an early member of Binance, has joined to assist the platform in brand building.

BitWell CEO Jeff said, ‘Tracy was responsible for the growth and maintenance of Binance’s global community and has extensive experience in exchange branding, and Binance Angel, which she was responsible for, has become an industry benchmark. As former comrades, we work well together in the daily product and operation work of Binance and have some common understanding of the exchange circuit. We believe that by joining forces again this time, we will be able to make BitWell a leading global derivatives service platform.’

Tracy said, ‘I am grateful for the recognition of the BitWell founding team and the trust Jeff has placed in me, and I am honored to join. I will be fully responsible for BitWell’s brand strategy and execution, and I will bring my experience to the platform to help BitWell grow and look forward to working with the team and the platform to make progress together.’

Tracy’s Bio

A young female entrepreneur with extensive growth and branding experience as an advisor in several blockchain projects. She has been responsible for the growth and maintenance of Binance’s global community, including the development and promotion of industry benchmark Binance Angel, offline Binance fans meetups, and online branding activities, and has rich experience in building international brands and localized communities in various countries.

Tracy was the co-founder of GBLS, the Global Sleepless Blockchain Leadership Summit, and founded the largest 10,000 person industry summit in Asia from 0 to 1 in 6 months.

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